Designing visitor pathways flooded with light and optimizing business meeting spaces
TFWA Asia Pacific Exhibition & Conference 2024, Kao Corporation Pavilion
The Adhesives & Bonding EXPO is an exhibition where everything from adhesive materials to bonding equipment and technologies gather under one roof. Cemedine Corporation proposed adhesive solutions that contribute to the realization of carbon neutrality in the manufacturing of automotive interiors and exteriors, in-vehicle components, electronic components, home appliances, and other products.
Cemedine made the following two major requests:
The exhibition booth design concept can be verbalized as "CONNECT”. With Semedain's corporate vision of 'Connecting things to things, matters to matters, and people to people, leading to the advancement of technology and the realization of a prosperous society' as the theme, the booth was designed to represent this connection through white lines running throughout the entire booth."A large arch welcomed visitors, creating a space where many encounters could take place.
The exhibition on carbon neutrality was prominently displayed on the walls facing the passages and arranged in a way that allows visitors to view it along the traffic flow, thereby highlighting the company`s adhesive solutions. The zoning for business discussions and exhibitions was clearly separated. We designed the space using different floor markings, sign displays, and the installation of acrylic partitions to ensure a safe and comfortable environment for face-to-face consultations.
We review infection control measures from various perspectives and propose exhibition booth design that enhances safety through precise methods.
For more information, please see the solution contents‘Event NEXT General’.
Chiba Pref., Makuhari, Makuhari Messe
8 – 10 December, 2021
Planning / Design / Layout / Construction